For your practice to reach true success and profitability, you need to develop a large base of loyal patients who accept treatment and refer. Increasing the number of patients you attract to the practice each month and focusing on creating an exceptional experience during their...
Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand. Howard Schultz The word “branding” may sound like something in the arsenal of a marketing professional who...
Your front office is your business’s first impression, and presenting it in a professional way to your patients should be a top priority. Whether you’re starting out in the industry or simply want a modern update, here are some tips to make the most of...
There are a lot of changes coming to dentistry in 2020 and all the "breaking news" and hype articles can be a lot to keep up with. So, we've compiled one master list of the Top 5 “must-read” articles and changes impacting dentistry early in 2020—from...