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Penny Reed

Penny Reed Dental Growth Officer

Penny Reed

About Penny Reed

Penny Reed is the Founder and President of Penny Reed – Dental Growth Officer, providing fractional growth strategy, advisory services, and training to practice owners and leaders in the dental profession. With more than 30 years of experience, she brings a behavior-based approach shaped by her background as a certified behavioral consultant with the Institute for Motivational Living and a former Dale Carnegie trainer. A former dental office manager, Penny serves on faculty for the Nash Institute for Dental Learning, is a Dentistry Today Leader in Dental Consulting, and the author of Growing Your Dental Business. She is known for delivering practical, engaging programs on leadership, culture, and communication – and for partnering with her clients to achieve their desired results.

Specialties include:

  • Strategic Planning and Customized Practice Growth Roadmaps
  • Marketing and New Patient Flow
  • Patient Experience and Retention
  • Case Acceptance Financial Systems
  • Scheduling and Efficiency, and Team Culture
  • Accountability and Implementation


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